The computer giant is almost untouchable. Despite the death of its Silicon Valley icon Steve Jobs, Apple never fails at releasing updated and more appealing products, and always tends to increase sales. They have continued to raise lots of hype and rumors over their expected release of the iPad 3. With blogs like macrumors.com and 9to5mac.com, its hard not to, but even even with a new face leading the company and other structural changes, Apple has maintained their position as a technology and innovation powerhouse. Although their updated operating system Mountain Lion, released to developers in February, has failed to impress and has not made any huge changes, it continues to follow Apples goal of incorporating the Cloud into our lives more and more. But why do their products always generate so much exposure? It could be because they are always rolling out with new features and physical updates to their hardware. Curiosity is human nature, people love to know the unknown and secrets. With the size of the company theres always bound to be some employees who will tell a mac secret whites. Apple might just be one of the only companies that receive this hype.
Apple is definitely a very interesting company to look at. Time and time again, their products beat out their competitors. The hype that surrounds all of their products is pretty remarkable. Apple does roll out a lot of updates to the software on all of their products which I think probably helps in keeping them at the top. Even if just a little bit changes in these updates, it is still a change which consumers like in products. They like to see stuff become more advanced. Apple constantly makes their products more advanced allowing them to maintain their status as the best in technology.
ReplyDeleteI definitely agree with this. Whenever Apple even hints that they are going to release a new product or an updated version of a current product, the media jumps all over it. I know that I pay close attention to whenever they release new information. It's one of the only companies that I follow that closely. It's hard to pinpoint exactly what it is that keeps Apple so ahead of the game. I like what Mike said about consistent product quality. Apple just seems to do it better than virtually every other company.
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